PRIVACY AND PERSONAL DATA PROTECTION POLICY
We, at Reserva Paulista, are concerned with the handling and care of personal data provided and used on our platforms. So that you can enjoy the experience we provide, learn a little more about what we do for your security: You may have heard of the acronym LGPD, but you may not know what it means. Therefore, before we continue, it is necessary to clarify some issues so that we can talk calmly. LGPD is the acronym for the General Personal Data Protection Law (Lei Geral de Proteção de Dados Pessoais), identified as Law No. 13.709/2018, which aims to protect your personal data, based on principles such as respect for privacy, establishing conditions so that the collection and processing of personal data can be carried out. Its relevance is directly linked to the need to take care of personal information that is passed on daily and can cause some type of damage when misused. For example, when you buy a ticket on our website, the data you provide will be processed for the purpose of fulfilling our obligations in delivering the service and sending you information of interest. Also, when you access our website, be aware that we use cookies to measure and improve your experience with us. As we care about you and want to provide the best possible experience to our customers, employees, and partners, we are attentive to the way your data is processed. Therefore, we have prepared this information so that you feel more secure and aware of what we do and what we deal with so that we can provide the excellence we value for the proper functioning of our attractions. Therefore, this information will describe the specificities and procedures by which your data is processed when it is collected and provided on our website so that we can offer our services and provide a satisfactory experience to everyone, since we value the importance of protecting the information of our customers, partners, and employees in all spheres. The reading, therefore, should be carried out carefully.
DEFINITIONS
Below are the main definitions that will help you read this Privacy and Personal Data Protection Statement: Data Subject: natural person to whom the personal data that is the object of processing refers. Personal Data: information relating to an identified or identifiable natural person. Examples include: name, CPF (Brazilian tax ID), RG (Brazilian ID), date of birth, address, email, telephone, bank details, geolocation data, among others. Sensitive Personal Data: personal data concerning racial or ethnic origin, religious belief, political opinion, membership of a trade union or an organization of a religious, philosophical or political nature, data concerning health or sex life, genetic or biometric data, when linked to a natural person. Processing: any operation carried out with personal data, such as collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, archiving, storage, elimination, evaluation or control of information, modification, communication, transfer, diffusion or extraction. Consent: free, informed and unambiguous manifestation by which the data subject agrees to the processing of their personal data for a specific purpose. Purpose: carrying out the processing for legitimate, specific, explicit purposes informed to the data subject, without the possibility of subsequent processing in a way that is incompatible with these purposes. Legal Bases: hypotheses provided for by law that authorize the processing of personal data. National Authority: public administration body responsible for ensuring, implementing and supervising compliance with the General Personal Data Protection Law throughout the national territory.
YOUR DATA IN OUR ATTRACTIONS
We are happy to have you with us. By registering on our website and purchasing tickets, you provide information and generate a user on this website that allows your identification in all our attractions, namely: Zoo, Zoo Safari, and Botanical Garden.
WHY DO WE NEED YOUR DATA?
Your data is necessary for us, because it is through it that we can offer a personalized experience so that you can enjoy our services and visit our attractions. By providing your data, we can develop and improve new services, disseminate advertisements and promotions that may interest you, if you wish to receive them, contact you, prevent fraud, ensure greater security in our ecosystem, protect your and our rights, in addition to complying with legal obligations and requirements requested by competent authorities. In addition, your name, CPF, date of birth, mobile phone number, zip code, email, and credit card details are necessary so that we can enable your access to our services, link the purchased tickets, charge, process payment, issue tax documents, being used internally by our commercial and financial sector, observing the legal basis of the execution of the contract throughout the processing. Your device data is collected and processed for the purpose of capturing user browsing information from our platforms and being able to direct your experience according to your interest, observing the legal basis of legitimate interest.
WHAT PERSONAL DATA DO WE COLLECT AND PROCESS
RESERVA PAULISTA ADMINISTRADORA DE PARQUES S.A. receives or otherwise collects the following information from data subjects who register on this platform (website): Name; CPF; Date of birth; Mobile phone number; Zip code; E-mail; Credit card details; Device data: We may eventually collect information and data about devices such as, for example, IP address, date and time of access, and how you accessed and used our website.
HOW DO WE SHARE YOUR DATA?
Reserva Paulista does not sell or share data that can identify you. Your personal information is not passed on to third parties, except in cases where it is necessary to transfer it to our service providers, business partners, companies of the same group, competent authorities, among others, for a legitimate purpose and need. When making this transfer, we always observe compliance with legislation by our part and by those who receive your data so that we can ensure the security and privacy to which you are entitled. Your data may be shared with third parties in cases where such sharing is essential for the execution, by us, of the services you are contracting. We will share your registration personal data with other ventures of our group, such as the Zoo, Zoo Safari and Botanical Garden. We will share your registration personal data with third parties who provide services to us, such as our IT technicians or the support of the purchase platform used by our customers. We will share your payment personal data with the platform responsible for collecting payments for the tickets you purchase from us. We will share your registration personal data and device information with judicial authorities or any others to whom, by law, we are obliged to provide such information.
WHAT ARE YOUR RIGHTS?
As the data subject of your personal data, you have rights in relation to your personal data that are expressly set forth in the General Data Protection Law and, upon request, include: the possibility of confirming the performance of personal data processing; access to your personal data; the correction of personal data that is incomplete, inaccurate or outdated; the blocking, anonymization or elimination of unnecessary, excessive data or data processed in breach of the law; data portability, upon express request, in accordance with the regulations of the national authority, observing commercial and industrial secrets; the elimination of personal data processed with your consent, as well as the revocation of consent and the possibility of not providing consent and what the negative consequences of such act would be; and Information about public and private entities with which we share data. You can exercise the rights described above by sending an email to atendimento.zoo@zoologico.com.br / atendimento.botanico@zoologico.com.br We hereby inform you that some information may be requested so that we can confirm your identity. In cases of exclusion, however, we make you aware that it may be necessary to store some information that you have asked to be deleted. This is because, as you can imagine, some data is essential for compliance with legal obligations. Rest assured, when the legal storage period ends, we will proceed with the deletion of your personal data.
Help us take care of your privacy and the protection of your personal data
In order for us to take even greater care of your protection, in addition to our daily efforts, you, as the owner of your personal data, must also take care of your privacy and be aware of the information you provide to third parties on a daily basis. Remember: your data is very important!
How we store and protect your data
The way we treat and protect your data is very important to us. Therefore, our system has technical and administrative practices to protect your data from unauthorized access, attempts at destruction, alteration, loss or any other form of illegal treatment or treatment that is not in accordance with legal precepts and purposes for which your information is intended. If you access another website or platform with third-party services, be aware that our policy does not apply to such channels. Always pay attention to reading the privacy policy of the environment in which you are browsing and accessing. We are not responsible for third-party content and mechanisms. If you suspect the occurrence of any incident (loss, deletion or unwanted or unauthorized exposure) involving your data, we request that you contact us IMMEDIATELY at the following e-mails: atendimento.zoo@zoologico.com.br / atendimento.botanico@zoologico.com.br, so that we can verify the situation.
ON THE USE OF OUR CHANNELS BY MINORS
Our services are only available to those who have the legal capacity to contract in accordance with applicable regulations. Therefore, if you do not meet this condition, you should not provide your information and personal data on our platforms.
ABOUT COOKIES
By using our channels and services, the user is aware that we may use a behavior monitoring system through the use of “cookies”, “web beacons” and/or other similar monitoring technologies. The aforementioned mechanisms consist of small units of data stored on the user's computer hard drive through the browser or computer by websites you visit. Their function is to allow a digital platform to memorize, for example, information about users' visits, preferred language, their location and the recurrence of sessions, serving as mechanisms to help the performance, functionality and efficiency of our platforms, in addition to enabling a personalized access experience and providing information to the website owners. Such functionalities do not contain specific personal information such as sensitive or banking personal data. Cookies can be disabled through the “Help” or “Cookie Management” section of your browser of choice, but in these cases.
CHANGES TO THE PRIVACY STATEMENT
We hereby inform you that any modification to the way we collect and process your data will be informed by means of an update to our Privacy and Personal Data Protection Statement or other usual means, such as via email. In cases where your consent is essential, we will request your analysis, and you may or may not accept it. In situations where your consent is essential and you choose not to provide it, we inform you that our relationship may be compromised, which may make it impossible for us to provide our services.
INFORMATION ABOUT THE CONTROLLER
The CONTROLLER of personal data for the purposes to which this Privacy and Personal Data Protection Statement is intended is RESERVA PAULISTA ADMINISTRADORA DE PARQUES S.A., a private legal entity, registered with the CNPJ under No. 42.768.967/0001-68, located at Av Miguel Estefano, 4241, Saúde, in the city of São Paulo/SP, CEP 04.301-002.
DO YOU HAVE ANY QUESTIONS OR WANT TO TALK TO US ABOUT YOUR DATA?
It will be a pleasure to talk to you and understand how we can improve our relationship! Contact can be made via e-mails: atendimento.zoo@zoologico.com.br / atendimento.botanico@zoologico.com.br
DATE AND TERM OF VALIDITY
This Privacy and Personal Data Protection Statement was updated on 11/11/2021 and is valid for an indefinite period.
